Return to Work: …may Not be Return to Normal

An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.

~ Jack Welch

In this rift in time, it’s hard to imagine a new normal when the world has been impacted by the COVID-19 scenario that plays out in front of  us each day with global and social media reporting on each detail of the pandemic.

The Return to Work & Navigating a New Normal
The implications of adapting to a new normal can be overwhelming as the world is impacted by the COVID-19 scenario that evolves daily.  Add to that, the 24-hour news cycle with online outlets and social media continually reporting each detail of the pandemic. There is a great deal of conflicting information – and misinformation – to navigate in the age of the internet and social media. The politicization of the pandemic is a further complicating factor that influences both personal and corporate behavior and decision making.

Adapting Business to a New Normal
With COVID-19’s worldwide impact, business leaders are scrambling to deal with a wide variety of concerns, from slumping sales and supply chain interruptions to keeping employees and visitors healthy and ensuring they can continue working.

Re-Imagine a New Normal
This new era of social and restrictive physical-distancing measures is resulting in a contactless environment. The impact of this contagion  has changed the way we interact at work, socialize, play, and engage with colleagues, friends, family, and neighbors. Establishing a new normal will take time, and rebuilding trust won’t be easy. The challenge is to convince skeptical customers that their health and safety is a  priority. Each customer experience will be under close scrutiny regarding health, safety, and air quality.

Successful Businesses Will Improve Workplace Safety
It will be difficult to persuade nervous consumers in the B2C and B2B markets that all is normal. Authenticity and transparency are crucial  as consumers will make different, more thoughtful choices concerning how they travel, shop, work, and socialize in a shaken and transformed economy. Successful businesses will adapt and innovate to meet their customers’ and employees’ new behaviors and needs while also instilling confidence. Corporations and organizations that reorganize, innovate, and understand how to embrace the changes  ahead are more likely to survive and make it through stronger than ever.

Healthier Buildings, Healthier Lives
In addition to changing consumer patterns, there is a heightened awareness of our indoor environment and air quality. Airlines, hotels, restaurants, cruises, retail, schools, healthcare facilities, office buildings, and entertainment facilities have been significantly damaged. As a result, new protocols and guidelines are necessary to incorporate when they reopen. Improved indoor air quality, ventilation, and purification will be essential to keeping buildings healthy.

Air Quality, Health and Safety Matters
The Facilities Management Volume 2 is an essential read to help businesses address the major concerns of health and safety that are impacted by indoor air quality. Given that we spend 90 percent of our time indoors, preparedness for the new normal will be essential to provide occupants, visitors, clients and employees safety in a rapidly-changing world.

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